Lloyd 55 inch 4K Ultra HD LED Smart TV (L55U1X0IV) Review: Good panel, gloomy UI


There are many good TVs available at the 60K price point for those looking for a 55-inch TV with a good display, a comprehensive user interface and a multi-function remote. Exceeding the 60K price point would mean diving into a premium category of TVs. The expectations of TVs in this price range are high. The screen should have impressive picture performance and the user interface should be impressive enough that a user doesn’t have to resort to a device like the Fire TV Stick.

Today we have the Lloyd 55-inch ULED TV with us. The TV has a 55-inch 4K panel with HDR support, a large number of connectivity options and a custom user interface. Is it worth the asking price of Rs 95,000?

Specifications at a glance

Panel Size: 55″ (also available in 65″)
Panel type: VA
Panel Resolution: 3840 x 2160 – 4K
Panel Refresh Rate: 60Hz
HDR 10 support: Yes
Dolby Vision support: No
HDMI ports: 4
USB ports: 3
Bluetooth: No
Wi-Fi: Yes
Ethernet: Yes
Speakers: 2 x 12 W
CPU: quad core processor
GPU: Dual Core Mali450-540MHz
Built-in storage: 4 GB
Operating System: Linux-based Custom UI
Price: Rs 95,000

Build and design

It starts with the design of the Lloyd 55-inch 4K TV, it has a metal bezel around the TV with a matte finish. The legs are silver colored and have a glossy finish. At a time when TVs have a minimalist black design, the gunmetal gray and silver color makes the TV stand out in a beautiful way when placed on a tabletop. The feet of the TV are quite reflective when placed in a brightly lit room and can be a little distracting, but I’m just nitpicking here. The metal bezels around the TV may be distracting to some, but I like this style. The TV also feels premium with its build. The feet are made of metal and the bezels show no flex of any kind.

On the back, the TV has the same setup that we’ve seen many times before. You have all connection options clearly on one side. On the side we have the antenna port, 3 USB ports, 2 HDMI ports (one of which is ARC enabled), a service port and a headphone output. On the back we have the ethernet port, optical out port, 2 HDMI ports and 2 AV inputs. In general, the connection ports on the TV are sufficient and should meet the needs of most users.

One thing to note is that there are two protrusions on the back of the TV. These are used to mount the TV to the wall and there is plenty of room for easy access to the side ports. For the ports that face the wall (when mounted on the wall), I recommend installing those cables when installing the TV.

Overall, the construction of the TV feels sturdy, the design is elegant and the connectivity options are sufficient to meet your needs.

Display and image quality

The Lloyd 55 inch 4K TV has a 10-bit VA panel. Thanks to the 10-bit panel, the TV has 4K capabilities and HDR support. The company claims the TV has a brightness of 420 nits, which is quite a bit higher than the 350 we’ve seen on some lower-priced TVs. This is good because it helps the TV deliver clearer images. More on this later. Below we will highlight the TV’s performance using three types of content: 4K, HDR, 1080p and game content.

4K and HDR playback

We used the built-in Netflix app to play some 4K and HDR content. There is a scene in Altered Carbon Season 1 Episode 7 where there is a fight scene in a warehouse. Let’s use our 2019 benchmark TV, the Sony X95G (read our review here† This is a 2.5L rupee TV so it’s not an apples comparison but it should give you an idea of ​​Lloyd TV’s performance. On the Sony TV, even the dark parts of this fight scene were clearly visible in a relatively bright room. The muzzle flash from the gun spread the light very well in the immediate vicinity. On the Lloyd, TV this experience was a bit lacking. The bright sequences in this fight sequence were quite enjoyable, but when it shifts to dark it loses its charm.

The same goes for the Daredevil Season 2 Episode 3 stair fights. It’s darker than we’d like. We tried adjusting the available HDR settings and found that the “dynamic” HDR setting was the best for consuming content. The backlight defaults to 100 percent in the HDR setting. You can play around with other settings like color and saturation to get the settings to your liking.

1080p content

1080p content looks clear and vibrant on the TV. Movies like Mission Impossible and series like Young Sheldon look bright and vibrant. They look good enough on the standard preset, but if you like popping colors you can use the dynamic preset. I prefer the default preset for 1080p content.


This is where things get interesting. A game like Doom, which is in 4K and SDR, looks a little weird on TV. The planet Mars has an orange surface, but the orange is slightly less saturated. On the Lloyd TV it looked very oversaturated when using the default preset and on the Game mode setting it looked a bit too brown. One has to turn off the TV’s HDMI 2.0 default setting to make the SDR colors look a little better, but it still looks far from what it should. Surprisingly, the indoor environments look as they should – industrial metal meets scientific laboratory.

A game like Gears of War 4, on the other hand, looked very good. The game’s HDR settings work unlike most budget HDR TVs we’ve tested, and the game looks impressive overall. From the dark shadows of hallways to bright open environments and even the character models, everything looks impressive. You may want to change the picture setting between HDR Game and HDR Dynamic to get the best visual output.


The sound from the TV is quite flat, with no bass. The audio works for everyday viewing, especially news and even shows like Young Sheldon or a soap where vocals are important. For a movie and game experience, I recommend investing in a soundbar.

user interface

This is where things get a little disappointing. As we mentioned above, the TV runs on a custom Linux UI and the app’s library feels limited. There’s no access to Hotstar or Prime videos, but the TV does have the TV version of the Netflix app, which can display content in 4K and HDR, which is nice. The user interface, while simple, lacks the complexity and depth of functionalities found on Android, Tizen or WebOS. Sure, you can cast from your smartphone and adjust your display settings, but the app’s library isn’t quite as polished as those found on Android TV-powered smart TVs. The lack of apps like Hotstar and Prime Videos is a bummer.

The user interface has a bit of a learning curve. For example, pressing the home button will bring up a horizontal bar with options such as notifications, apps, live TV, media, etc. Clicking on Apps will bring up the library of installed apps and the app store. At the bottom left of the remote is a button that displays the app view. You would think that pressing the home button would bring up the apps menu and this can be a bit confusing when you first use the TV. There are dedicated buttons for YouTube and Netflix on the remote, which is nice.

Overall, the UI is functional, smooth and gets the job done. The lackluster app library leaves us wanting more.

Remote control

One advantage of the remote control is that you don’t have to point it directly at the TV for it to work. The remote has a plastic construction and a candy bar form factor. The remote has the same shiny silver border all around, the same as the table legs of the TV and it adds a nice touch to the remote. So far we’ve seen matte plain remotes and I like the little silver bling on this one. The placement of the buttons is pretty standard with the numeric keypad at the top, under which the direction buttons rest, along with channel and volume controls and the bottom has the dedicated button for media streaming and apps.

Bottom Line

It’s hard to recommend the Lloyd ULD TV, not because it’s bad, but because we haven’t tested some TVs in the 60-90k price range. There are offerings from Sony, Samsung, Panasonic and LG in this price range and most have a better user interface, but we can’t comment on their panel performance. The Lloyd TV brings good 4K and FHD performance, the TV version of the Netflix app, unlike some TVs. It also has extensive settings customization options and a good design. Where it lacks is HDR performance and the user interface.


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